5 Reasons Why Live Call Leads Convert Better for Attorneys Than Online Leads
All leads are not created equal. If you expect to see consistent conversions, your lead source is key.
These days, there are no lack of agencies promising you online leads. You can also collect them yourself via your website or paid online 
advertising — with Google and Facebook being the most common options.
Yet how do these leads compare in quality to live call leads?
In our experience, they don’t quite stack up. For a variety of reasons, live calls leads covert better for attorneys than online leads. Here are several reasons why:
- Prospects get pre-screened before being transferred to your office.
With online leads, you get a name, email address and maybe a phone number. These leads are often enticed in some way to share contact information. Usually, the desire for the reward is greater than the immediate need to hire an attorney.
With our live call leads, we talk to callers ahead of time to confirm they’ve been injured and aren’t at fault, they’re seeking treatment, and they haven’t hired an attorney yet. So you only get live transfers from qualified prospects in your market who expressed interest in speaking to an attorney.
- You have immediate contact with callers.
With online leads, you must reach out after receiving contact information. This is a challenging task when you consider the industry average for law firms reaching online leads is about 40%. This means you can expect to have trouble contacting 6 of every 10 online leads you receive. That’s a lot of wasted time and effort.
You speak with 100% of the live transfer leads we forward to your office.
- You only receive leads during normal hours.
Online lead agencies often send you leads when they receive them. Due to the nature of the internet, this means you could get leads during the middle of the night. And, remember, you must contact these people. So if someone isn’t available to do immediate outreach, you’re causing potential prospects to wait hours before getting assistance.
Live transfer leads go directly to your office during times when you are awake and have staff available to take the calls.
- You receive exclusive leads.
Once we transfer a call to your office, that contact is never sent to another law firm. Too many online lead companies sell leads over and over again. So you end up chasing contacts and hope they didn’t already hire another attorney.
- You only pay for leads.
When you advertise online, you pay whether your ads generate leads or not. With live call leads — and specifically with our approach — you’re only charged after an accident victim is screened and transferred to your office. Furthermore, you determine your budget based on how many leads you need. There are no other costs.
This is just a small sample of the benefits you enjoy when getting legal leads from Legal TV Leads. Another big advantage is that you can advertise your law firm on TV without the costs of producing a commercial or buying airtime. This allows you to promote your legal practice on channels such as ABC, CBS and NBC in your local market at a fraction of what your competitors pay.
Reach out today and we’ll let you know what’s available in your market.
